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Today’s laminate looks so realistic, you’ll find yourself asking, “Is it laminate … or is it hardwood?”

It’s laminate, all right—the stylish result of continuing breakthroughs in modern technology and manufacturing methods. There are styles that convey the authentic look of wood or the classic appeal of ceramic tile.

Various shades and finishes allow you to choose the wood look down to the species, and now laminates are mimicking hardwood even more. Some laminates offer beveled, distressed, and highly textured options—giving your laminate floor not only the look of hardwood, but the feel of it, too.

Laminates are inherently “green,” because they use fewer resources and far less wood in their manufacture. And because they’re durable—some styles even offer 25-year warranties—you don’t have to replace laminate floors as often.

Consider laminate for a distinctive look that’s beautifully affordable … and affordably beautiful.